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February 22, 2018 Michelle Vazzana

How to Craft a Killer Sales Coaching Program

Sales coaching is a topic close to the heart of sales leaders, sales reps, and sales and development departments. Any webcast we conduct or paper we write on the subject yields a great deal of traffic. Consequently, we spend a lot of time thinking about the problems with popular sales coaching models and why they […]

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February 8, 2018 Michelle Vazzana

3 Keys to Effective Sales Coaching

This article originally appeared here in the ATD blog. Truly effective sales coaching must align with the real-world priorities of your sales managers. So, what is the top priority for sales managers? Hitting their sales targets, of course! How do you ensure that the coaching training you provide your sales managers aligns with what matters […]

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