May 26, 2022 Adam Norton

How to Navigate the Buying Journey

In today’s sales arena, buyers have more power than ever. The internet has opened up more options and research to buyers than they’ve ever had. This presents a unique and exciting challenge for sales forces. How do we make sales when we do not have the leverage we’ve traditionally had throughout the sales process? Traditionally, […]

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May 5, 2022 Adam Norton

Opportunity Coaching: Making the Most of Your Pipeline Data

Opportunity coaching can have an outsized impact on your sales objectives. For one of our clients, improving their opportunity coaching meant a 54% improvement in revenue won, and a 71% improvement in the number of deals won, even 18 months after our training. So far in our series on how to get the most out […]

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